SATA 2024: Glittering events promise to celebrate South Asian hospitality excellence

The South Asian Travel Awards (SATA) has announced its exciting lineup of events for 2024, aiming to celebrate and honor excellence in hospitality across the region. This marks the 8th edition of SATA, continuing its tradition of recognizing outstanding achievements in South Asian travel and tourism.

Supported by the Nepal Tourism Board (NTB) and the Hotels Association of Nepal (HAN), the festivities kick off with a grand Cocktail event on September 19th, 2024, at The Malla Hotel. Designed as a prime networking opportunity, the evening aims to foster connections among key players in the business, providing a platform for fostering meaningful collaborations.

The following day, on September 20th, 2024, the highly anticipated awards ceremony will be held at Aloft Kathmandu. This event will recognize and reward outstanding achievements in South Asian hospitality, showcasing the pinnacle of excellence in the industry.

Previous editions of SATA have been held in various destinations across South Asia, including Mount Lavinia, Addu City, Mumbai, Galle City, Male’ Atoll, and Bengaluru. Notably, one edition was conducted virtually during the pandemic, demonstrating SATA’s adaptability and commitment to celebrating excellence even in challenging times.

With these events, SATA sets the stage for another year of innovation and growth in the South Asian hospitality industry. The awards solidify SATA’s role as a premier platform for promoting and celebrating the very best in travel and tourism across the region.