Maldives and the New Global Standard for Sustainable Tourism

Maldives, a nation heavily reliant on tourism, stands to benefit greatly from a recent breakthrough by the UN. A groundbreaking statistical framework, developed under the leadership of UNWTO (United Nations World Tourism Organization/UN Tourism), has been adopted by all 193 UN member states. This new framework, the Statistical Framework for Measuring the Sustainability of Tourism […]


UNWTO Rebrands as UN Tourism, Aiming to Transform Tourism for a Better Future

Marking a significant shift, the World Tourism Organization (UNWTO) has officially rebranded itself as UN Tourism. This move signifies a renewed commitment to driving positive change in the global tourism industry, placing “people and planet” at the forefront. A New Narrative for a New Era: Partnering with Interbrand, UN Tourism has crafted a comprehensive brand […]