Countdown begins: South Asian Travel Awards set to honour tourism excellence

With just three days remaining, anticipation is building for the 8th annual South Asian Travel Awards (SATA), set to take place from September 19 to 20 in Kathmandu, Nepal. This prestigious event, which honours outstanding achievements in the South Asian travel and tourism industry, will bring together industry leaders and professionals to celebrate innovation, excellence, and dedication in the sector.

This year’s gala will be hosted at The Malla Hotel and Aloft Kathmandu Thamel, with substantial support from the Nepal Tourism Board (NTB) and the Hotel Association of Nepal (HAN). Their collaboration as tourism partners reflects Nepal’s growing role as a key destination and contributor to the regional tourism landscape.

Among the top sponsors of this year’s event is UAE’s Gulfcraft, the main sponsor, alongside gold partners The Hawks, Hotels & Resorts Investments Maldives (HARIM), and Velana International Airport. Resort Life Travel and Bizspoke serve as silver partners, while Allied Insurance joins as the insurance partner.

SATA 2024 has received over 400 nominations, reflecting the immense interest and competition in the sector. As the industry continues to recover and evolve, participants are eager to showcase their innovations and the strides they have made in contributing to the region’s growing tourism appeal.

The awards, spanning a variety of categories, are expected to highlight not only the hard work of the individuals and organisations but also the importance of sustainable and innovative practices in a dynamic market.

As the countdown to the event nears its end, excitement and expectations are high for another memorable celebration of South Asia’s tourism industry.