MMPRC participates at the Vivaha Indian Bridal Fair
The Vivaha Bride Fair is one of the most prestigious bridal fairs held in India every year, and this year, the exhibition was held in New Delhi. This exhibition exposes the latest fashion in bridal wear and provide ideas and cheaper fares to some of the most exotic honeymoon destinations in the world, including the Maldives.
This year, the largest consumer wedding trade fair held in India was held from the 31st July to the 2nd August, attracting many of the country’s future to-be-wed couples. This consumer fair is also the biggest held in the entire region, portraying the finest wedding indulgence, luxury and fashion.
Maldives Marketing and Public Relations Corporation (MMPRC) took part in the exhibition along with four other co-exhibitors from the Maldivian travel industry. The Indian market has held 4% of the percentage share so far in 2015, proving they are growing to be a vital market in the Maldivian tourism industry.
The Maldivian stand was set up and designed in an effort to show the country’s natural beauty, the secluded islands, the romantic and tranquil environment of the Maldives as a honeymoon destination. The MMPRC hope that the success at this fair will boost the number of honeymoon visitors from India.