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Today’s traveler’s journey is more fragmented than ever. With the recent proliferation of new travel super apps, distribution Goliaths such as Google and Expedia updating their ranking algorithms at a frantic pace, and the seemingly unstoppable growth of metasearch engine traffic, building and executing an effective hotel marketing strategy can seem intimidating. Maintaining a holistic, cross-channel approach […]
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[vc_row][vc_column][vc_column_text]This week we highlight, GREEN FINS, originally initiated by UNEP under the Regional Seas programme as part of the effort to increase public awareness and management practices that will benefit the conservation of coral reefs and reduce unsustainable tourism practices. It is overseen by the Coral Reef Unit of UNEP based in Bangkok in collaboration […]
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If your hotel is looking to improve guest service satisfaction, one of the first steps midlevel managers should do is evaluate how they’re mentoring or developing front-line staff. Nearly every week I head out on the road delivering hotel sales and guest service training that focuses on all departments. Although my programme topics are mostly […]