Waldorf Astoria Maldives Ithaafushi appoints Gerrit Chng-Lüchau as Commercial Director

Waldorf Astoria Maldives Ithaafushi has announced the appointment of Gerrit Chng-Lüchau as its new Commercial Director, marking a strategic step in strengthening the resort’s position as a leader in transformative luxury travel experiences.

Spanning a remarkable 3.5-kilometer stretch in the South Malé Atoll, including the ultra-exclusive Ithaafushi – The Private Island, the resort is renowned for its exceptional service and breathtaking setting. Chng-Lüchau’s appointment arrives at a crucial moment as the resort continues to evolve in response to growing demand for bespoke, experience-led stays that redefine conventional luxury.

Bringing more than 20 years of experience across Europe and Asia, Chng-Lüchau is recognised for driving commercial growth and repositioning elite properties. His most recent role saw him successfully elevate The Chedi Andermatt in Switzerland to the accolade of ‘Best Hotel in Switzerland’ by Falstaff. Known for his entrepreneurial vision, adaptive coaching style, and collaborative leadership, he has consistently led high-performing teams to achieve exceptional results.

TJ Joulak, General Manager of Waldorf Astoria Maldives Ithaafushi, commented on the appointment: “We are delighted to welcome Gerrit to our team. His global expertise and innovative, guest-centric approach to sales and marketing make him a valuable addition to our leadership. Gerrit’s arrival ensures that we continue to stay ahead of evolving luxury expectations, offering rare and deeply personalised journeys for our guests.”

Since joining, Chng-Lüchau has already initiated a series of immersive guest experiences and brand collaborations, including partnerships with Hedley Studio and Ferrari—further reflecting his strength in aligning strategic partnerships with the Waldorf Astoria brand’s core values.

Expressing his enthusiasm for the role, Chng-Lüchau stated, “It is an honour to join the extraordinary team at Waldorf Astoria Maldives Ithaafushi. This resort embodies refined luxury and timeless service, and I look forward to contributing to its legacy and future as one of the world’s most iconic destinations.”