Singapore Airlines launches Chatbot for customer queries
[vc_row][vc_column][vc_column_text]Singapore Airlines (SIA) has launched a beta chatbot, as it expands digital servicing channels for customers. The bot, named ‘Kris’, will initially be available on the SIA global Facebook page, and will later be made available on their website, according to Singapore Airlines.
Customers who visit the SIA Facebook page and reach out to the Airline via Facebook Messenger will be able to chat privately with Kris and receive assistance for pre-flight-related queries. According to the airline, as a beta bot, Kris will be in constant learning mode and its capabilities will develop over time. The bot is currently trained to address queries in English related to baggage, check-in, online booking, as well as travelling with infants and children.
Based on historical data, the beta bot has been trained to address the most frequent queries customers search for on the Singapore Airlines website or reach out to reservations offices for. Using variations of actual questions received from customers, Kris’ responses have been fine-tuned through rounds of iterations using artificial intelligence, with the aim of training the bot to provide conversational replies that can meet the needs of customers promptly and efficiently.
“SIA is committed to offering our customers more choices and greater convenience in how they engage with us – at any time of the day or night. Kris will be under constant development as we further develop its knowledge library based on what our customers are most frequently reaching out to us for,” says Marvin Tan, Senior Vice President Customer Services & Operations.
“Customer preferences are changing and with Kris, we are taking feedback into account by expanding our servicing platforms beyond traditional contact centre and email channels.” SIA has been progressively enhancing its digital capabilities and the development of Kris was led by an in-house team, according to the airline.[/vc_column_text][/vc_column][/vc_row]
Related Posts
Muawiyath Waleed appointed Area Manager – Implementation Service for Maldives by HRS
[vc_row][vc_column][vc_column_text]HRS (Hospitality & Retail Systems), the largest Oracle Hospitality Platinum Partner worldwide, has appointed Muawiyath ‘Moj’ Waleed as the Area Manager – Implementation Service for the Maldives. Muawiyath has over 17 years’ experience in the hospitality and information technology industry. Before moving into his position at HRS, Muawiyath held senior positions at both Micros-Fidelio and […]
Fuel Supplies Maldives (FSM) establishes fuel shed in Hulhumalé
[vc_row][vc_column][vc_column_text]Fuel Supplies Maldives (FSM), a subsidiary of State Trading Organisation (STO), has established a new fuel shed in Hulhumalé. FSM Easy Fill 3 is located near the Hulhumalé Ferry Terminal on Chaandhanee Hingun. “Previously, the residents of Hulhumalé had to purchase petrol at a higher rate than in Malé,” observes Ahmed Shaheer, Managing Director of […]
Maldives aims to reclaim India among top tourism markets
In an effort to reclaim India as one of its top three tourism source markets, the Maldives has launched a concerted campaign to attract Indian travellers back to its idyllic islands. This move comes after a diplomatic row last year led to a noticeable dip in Indian tourist arrivals, pushing India to the sixth spot […]
